Monthly Archives: January 2014

How Do You Make Money From Social Media?

There are many ways to make money via using social media; you can check it for yourself with a little judicious research. After all, with the internet connecting everyone, on a personal level you already get to see how much time people spend on Facebook, or YouTube, or tweeting, and then witness other people managing to monetize those activities , for example, with revenue from ads and sponsors.

What is your main goal?
Okay, you want to make money using social media. That’s clear. Now, how do you want to go about doing it?

  • Do you want to make money in addition to your main income via a sideline, some moonlighting, or by setting up an additional stream of income?
  • Or do you want this venture using social media to make you money by itself ?This is a lot more involved.
  • Or do you want to venture out as an expansion of your online presence? This takes a good view of the long-term.

Your action plan will of course differ with your main goals, so you need to be very clear on what you want, and what you’ll have to do to make it happen.

  • Are you using social media to funnel visitors to your website? That’s income if they buy something, or click-through your affiliate page.
  • Are you using it to inform your customers or educate them? That’s informational and promotional, and falls under marketing too.
  • Are you using it to solicit feedback on a project ? That’s testing the waters to see if an idea can make money.

You can use social media marketing to fulfill a business goal (make money, promote a product, solidify brand awareness), gain exposure, or even change public perception. Maybe your brand is in trouble – social media marketing can you get real-time assessments and feedback from customers, faster than any formal focus group. That can help you address issues before they gain a life of their own. Continue reading How Do You Make Money From Social Media?